Here’s the best of the best of cause marketing information from the last week:
Three Cheers for Ice Cream With a Cause!
Hey, St. Louis, anyone approached Ted Drewes? Learn more.
HOW TO: Decide Which Charities Your Business Should Support
Remember, this post is written for businesses. As you read it, think “what do I need to do to see my needs from the business’s point of view?”
Businesses are willing to give, but are often confused as to which causes might be best for them. A successful match can lead to a fulfilling partnership and helping others, while a mismatch may lead to disaster. Businesses can build stronger relationships with their stakeholders through their charitable endeavors. Helping others while helping themselves can lead businesses to bigger profits. Read more
Nissan Reaffirms Commitment to Education and Innovation
Recognizing that kids are often the most effective at creating change, Nissan North America, Inc. is launching an in-class and online educational outreach initiative called "Choose Zero" in elementary and middle schools this month. Read more
And, of course, my readings aren’t complete if I don’t share a post from Joe Waters, the truly prolific cause writer of our time.
Throughout marathon weekend runners have been putting in miles on the treadmill at PUMA’s 333 Newbury Street location. For each mile recorded on the in-store treadmill PUMA will donate $100 and a pair of shoes to Soles4Souls. Read more at selfishgiving.com.
Three Cheers for Ice Cream With a Cause!
Hey, St. Louis, anyone approached Ted Drewes? Learn more.
HOW TO: Decide Which Charities Your Business Should Support
Remember, this post is written for businesses. As you read it, think “what do I need to do to see my needs from the business’s point of view?”
Businesses are willing to give, but are often confused as to which causes might be best for them. A successful match can lead to a fulfilling partnership and helping others, while a mismatch may lead to disaster. Businesses can build stronger relationships with their stakeholders through their charitable endeavors. Helping others while helping themselves can lead businesses to bigger profits. Read more
Nissan Reaffirms Commitment to Education and Innovation
Recognizing that kids are often the most effective at creating change, Nissan North America, Inc. is launching an in-class and online educational outreach initiative called "Choose Zero" in elementary and middle schools this month. Read more
And, of course, my readings aren’t complete if I don’t share a post from Joe Waters, the truly prolific cause writer of our time.
Throughout marathon weekend runners have been putting in miles on the treadmill at PUMA’s 333 Newbury Street location. For each mile recorded on the in-store treadmill PUMA will donate $100 and a pair of shoes to Soles4Souls. Read more at selfishgiving.com.
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