Wednesday, March 9, 2011

Cause Readings of the Week - 3/7/11

Week of March 7, 2011

Some good cause marketing information ran the last week. Here’s the best of the best.

Stories about Groupon – which started immediately after its Super Bowl ad fiasco – continue to run. Makes me wonder if the Super Bowl ads may have spun back to benefitting Groupon?
Groupon & For-Profit Social Impact.

For local nonprofits/charities, here’s the link to Groupon’s G-Team.

Retailers such as grocery stores make great cause marketing partners. While this story is about a new cause partnership in the UK, local charities have opportunities for cause marketing relationships with local grocers. Often it is just a matter of asking with the store manager.

Last Tuesday (3/1) was IHOP’s National Pancake Day to generate funds for the Children’s Miracle Network … but, I missed it until mid morning. Was that my mistake? Or, did IHOP/CMN not get enough information out for me to realize it?

Cause Marketing through Social Media. Here’s a great step-by-step guide to how you can engage you online communities in cause marketing to benefit your charity or nonprofit organization. Filled with tactics and case studies. A good read.

Your Drive Thru Guide to Fundraising on Foursquare. Joe Waters – via his Selfish Giving blog, posts a guide to help you develop strategies/tactics using Foursquare. This is a great tool for local-based charities and nonprofits and Joe provides concrete ideas.

1 comment:

  1. An additional features include exhibiting the actual levels associated with celestial body overhead, exact mere seconds, simple guidelines as well as the amount of the entire year. replica tag heuer To increase which, an extravagance look at right now provides sturdiness. Luxurious wrist watches tend to be extremely lengthy lasing. replica watches Couple of Luxurious look at are actually observed in order to final for many years without having not working. cartier replica The actual tough high quality from the magnificent view can make most liked compared to an additional look at. Therefore, an extravagance look at provides many things for the purchaser. replica breitling Here is the reason they're fairly concerning the greater component, when it comes to prices. patek philippe replica However taking into consideration the high quality associated with material included in producing from the view, the actual prices might be regarded as reasonable.